Privacy Policy

How Apex Utility Ltd collects, uses and protects personal data. Last updated: [date to be confirmed].

1. Who we are

Apex Utility Ltd (Apex, we, us) is the data controller for personal data processed through this website and in the course of providing utility brokerage services. Company no. 17393755. Registered office: 13 Tanhouse Avenue, Birmingham, B43 5AA.

[Data protection contact and ICO registration reference to be confirmed by Apex Utility.]

2. What we collect

Contact and business details you provide: name, business name, email, phone, postcode, number of premises.
Utility information: current supplier, contract end date, usage or spend, and any bill you choose to send us.
Correspondence: records of communications between you and Apex.
Website data: limited technical data and cookies, described in our Cookie Policy.

3. How and why we use it

We use your data to respond to your enquiry, obtain and present utility options, administer a switch where you choose to proceed, and meet our legal and record-keeping obligations. Our lawful bases are performance of a contract, legitimate interests and, where required, consent.

4. Who we share it with

We share personal data with utility suppliers and aggregators as necessary to obtain quotes and administer a switch, and with service providers who support our operations (for example IT and CRM providers) under appropriate contracts. [Full list of processor categories to be confirmed by Apex Utility.]

5. How long we keep it

We keep personal data for as long as needed to provide our services and to meet legal, accounting and regulatory requirements. [Specific retention periods to be confirmed by Apex Utility.]

6. Your rights

Under UK data protection law you have rights to access, rectify, erase, restrict and object to processing of your personal data, and to data portability where applicable. To exercise a right, contact us using the details above. You also have the right to complain to the Information Commissioner’s Office.

7. International transfers

[Statement on whether data is transferred outside the UK and the safeguards used, to be confirmed by Apex Utility.]

8. Changes to this policy

We may update this policy from time to time. The date at the top of the page shows when it was last revised.